B2B marketers with clients in the banking sector need to understand how the industry is thinking about digital transformation. The Arizent Research report State of Digital Banking dives into how banks and credit unions are progressing their digital transformations to meet consumer needs.
The infographic below is a snapshot of the research and provides actionable takeaways for marketers.
In this market, everyone wants leads to turn into sales even faster. But smart companies know that when spending slows, establishing a relationship is even more important than in boom times—and know that investing in content .
B2B marketers must consider intent data as a tool to grow their pipeline.
Learn about the strategies, promotional assets and trends that are proving most effective