Banco Popular de Puerto Rico

Banco Popular de Puerto Rico
  • Banco Popular de Puerto Rico is a full-service financial services provider with operations in Puerto Rico, the United States and Virgin Islands. Popular, Inc. is the largest banking institution by both assets and deposits in Puerto Rico, and in the United States Popular, Inc.

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    Senior Digital Marketing professional with over 15 years of strategic planning, business analysis, multi-channel marketing (MCM), social media marketing, and Relationship Marketing (RM) in multiple industry marketplaces. A manager and team player with excellent analytical, problem-solving and communication skills. Extensive experience with digital strategy, project lifecycle methodologies, customer segmentation and servicing strategies, and the coordination of cross-channel activities necessary to align high performance businessÂ’ goals with strategic customer service requirements. --Developed strategic plans and best practices for web projects, e-mail programs, CRM programs, digital marketing programs, social media monitoring and analysis, and multi-channel marketing programs--Implemented innovative, measurable social media campaigns--Developed organizational social media policy guidelines and governance structure--Published author and industry expert on social CRM, social business, social value networks, and social intelligence networks--Creator of winning digital strategies, offerings and programs

    Anthony Franco is the president of EffectiveUI. An industry veteran, Franco began developing RIAs for Warner Brothers in 1998 and since has authored several industry white papers and articles.

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    Kumar is the Chief Technologist for the DWBI practice at Virtusa. He has over fifteen years of experience in enterprise data architecture, database related technologies, software platforms and architecture assessments. He can be reached at kumarr@virtusa.com.

    Carleen Christner is portfolio development manager at HP Enterprise Services.

    Vanessa Ho is an online community manager with Partnerpedia, providing support for members using the site and also contributing original content. Vanessa can be contacted at vho@partnerpedia.com.

    E.G. Nadhan is distinguished technologist at HP Enterprise Services.

    Joseph Hurley has more than 16 years of experience in IT. He operates ITBPL.org, a website devoted to expanding industry exposure to IT best practices and is currently a director of technical sales for CA Technologies, Inc.

    Bryan Reynolds, co-founder and managing partner of Sitrof Technologies, has more than 15 years of experience in enterprise content management, business workflow, imaging and records and knowledge management. He can be reached at breynolds@sitrof.com.

    Martin ABC Hansen serves as executive vice president at Platon A/S, where he is responsible for the company's international business. He can be reached at abc@platon.net.